Maximizing client potential can be as simple as making a logo that’s well-designed to visualize what your company offers. In this article we will talk about how to make a logo.
Logos can be the difference between do or die in the business landscape. They provide a visual representation of your business and enable you to create a brand with a lasting impression among clients and industry leaders.
Companies like Nike, Apple, Starbucks, Coca-Cola and McDonald’s are just a few companies that have perfected logos that have enhanced brand identity and established loyalty among consumers and clients.
With planning, your logo can encompass positive attributes of your company that present professionalism, trust, leadership and character.
So what should you consider when making a logo for lasting impression and creating brand loyalty?
4 Simple Rules On How To Make a Logo
Keep It Simple
When creating a logo it’s essential to embrace creativity but keep it simple. Too many bold colors, hard to read font styles and intricate designs can be distracting and have negative implications on your business and brand identity.
Make It Appropriate
Your logo is a visual representation of your business and it should serve that sole purpose. Keep it appropriate by utilizing color schemes and graphics that summarize your business in one design.
In various industries your logo should represent the needs of your customers. Real estate businesses often use graphics of sale signs or houses in their logo designs while landscaping companies use lawn mowers or tools to speak to the needs of their customers. Identify the needs of your customers and make a logo that embodies them.
Make It Adaptable
It’s important to consider adaptability when making a logo. Consider the use of your logo across various medias and applications. Use design softwares that allow you to scale your logo appropriately for various medias and save it in different digital formats that can be used for varying applications.
Logo Garden - How to Make a Logo Easily and Affordable
Making a logo can be overwhelming if you have little to no design experience but there are a variety of online resources that can help you tackle the challenge of creating a logo perfect for your company.
Hiring a designer can be costly, but LogoGarden is a cost effective one-stop-shop for all of your logo needs.
With a free online logo maker, LogoGarden features 1000’s of brand symbols, fonts, and layout options that allow people to create original and unique logos in minutes, not days. Custom logos are both web and print ready allowing anyone to establish a brand identity quickly. LogoGarden also offers a range of digital file formats for all applications, custom logo design, pricing options, and branded products such as business cards, websites, apparel, and promotional items to meet your needs and enhance brand identity.